New Bundesliga TV deal in US prioritizes reach over money
19 Jul 2026, 18:06 GMT
Topic: Sports
Source URL: https://www.dw.com/en/new-bundesliga-tv-deal-in-us-prioritizes-reach-over-money/a-77979741?maca=en-rss-en-top-1022-rdf
The Bundesliga has a new home on American screens after Germany's top football league left ESPN. The new deal is a sign of the times.